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Insights & Inspirations

Joanna Gaines Delivers Elite Craftsmanship With Magnolia Home Loloi Rugs, Now at Darvin Furniture

Orland Park, IL, April 11, 2017 - Joanna Gaines has captured a superior level of craftsmanship in her Magnolia Home rugs collection, developed in collaboration with Loloi Rugs. Simple, fresh and timeless, Magnolia Home Loloi Rugs range in style from classic to contemporary, and fit perfectly with Joanna's extensive Magnolia Home decor that seamlessly blends rich texture and bold patterns with fresh designs and exceptional quality.

The lovingly handcrafted rugs honor the inspirational rug-making traditions of India, China and Egypt. Members from the Loloi team recently documented the painstaking attention and care that goes into making each Magnolia Home rug. The time-honored process takes place in a small village in India where parts of the Magnolia Home rugs collection are made. These artisan techniques date back thousands of years.

The video can be viewed here.

In addition to her exclusive line of rugs, home interior enthusiasts can also browse the Magnolia Home line of pillows and throws, which reflect Joanna’s simple and fresh, yet timeless style. Additional pieces are on display at Darvin Furniture from the Magnolia Home collection, including bedroom and dining sets, tables and cabinets, as well as the popular Magnolia Kids line.

"The Darvin customer has a keen understanding of what they need to make their personal home design vision a reality," said Jeanie Harrison, Darvin Furniture buyer. "The Magnolia Home collection by Joanna Gaines has quickly become a key focus of that vision, and offering rugs from her spring line is a perfect fit for those seeking to enrich their lifestyles."

On top of Magnolia Home Loloi Rugs, Darvin also offers a vast array of rug options that include all types of construction, material, colors, patterns and shapes. “For nearly 100 years, customers have developed a deep appreciation for the range of furniture, mattresses and accesses that Darvin offers," said Darvin Furniture Co-Owner Marty Darvin. "We recognize each customer is different and has different tastes, and it’s our job to provide them with as many high-quality options as possible, and this includes our diverse collection of rugs that tie a room together."

Joanna Gaines Joanna gaines poses with pieces from her Magnolia Home Loloi Rugs collection